For humans doing hard things.

Structured, strategic coaching to help leaders, founders, and creators make space to think.

Creating, scaling, and selling organisations across start-up, non-profit, and corporate sectors isn't easy. I’ve raised over €30m in philanthropic funding, won awards for technological innovation, and coached people through more than 500 hours of high-stakes decisions - across strategy, storytelling, community, and capital.

But I’m also a 43-year-old father, a runner, a musician, a writer, and a (mostly) functioning human who listens with empathy and advises with clarity, not ego.

All of this informs my coaching practice.

I bring rigour when it’s needed, lightness when it helps, and structure to move things forward. This isn’t therapy, and it’s not cheerleading. It’s thoughtful, strategic support—rooted in real-world experience and designed to help you make better decisions, faster.

Curious? Want to know more?

Tanmaya Kale

Impress

"Having Adam as a mentor & coach has been transformative. His wisdom, support, and fresh perspectives have not only helped me overcome obstacles but have also inspired growth and innovation."

Mick ter Reehorst

Are We Europe

"From the first chat up to every interaction we’ve had, it’s been a blast to work with Adam. He is sharp, insightful, emphatic, and will always be there to point you in a new direction."

Juliana Rufus

DART Centre Europe

"Adam's input seems surprisingly simple, yet proves complex and efficient. His advice is generous, well-informed, and thoroughly practical. I cannot recommend him highly enough."

What makes it worth your time?

I’ve worked with social entrepreneurs, startup founders, product people, movement builders, and multidisciplinary creatives across Europe and beyond.

Tailored to your stage and shape

Whether you’re scaling a team, launching a new product, changing direction, or figuring out what’s next—my coaching adapts to your context.

You don’t need to choose between executive or life coaching. You can have both.

Structure without rigidity

Most coaching meanders. This doesn’t. You’ll get a clear container—6 or 12 sessions, weekly or fortnightly—with space to think deeply and tools to move forward.

Decision-focused conversations

Each session tackles your current roadblocks—strategy, storytelling, revenue, identity, confidence. You’ll leave with clarity and a short list of what matters next.

Real-time support between sessions

You get access to me via email throughout. No more holding things in or waiting for permission to ask.

Follow-up tools, prompts, and frameworks

You’ll get hand-picked materials, reading, and tools after each session (plus reflections and trends relevant to your context).

Let's work together.

What does coaching look like?

Each coaching engagement is completely bespoke, but here are some examples of typical focuses and approaches.

Leaders & Executives

  • For: Founders, CEOs, and senior leaders navigating complexity, growth, or reinvention.

  • Typical issues: overload, unclear priorities, team friction, strategic drift.

  • We focus on sharper decisions, clearer direction, and better use of your time and team.

  • Approach: outcome-driven and direct, with space to think and act.

  • 12 sessions over 3 months. Structured, strategic, and supportive.

Multipotentialites & Creators

  • For: Creatives, generalists, and multi-hyphenates seeking clarity, direction, or momentum.

  • Typical issues: burnout, idea paralysis, imbalance, restlessness.

  • We focus on alignment, optionality, and a personal roadmap that fits your shape.

  • Approach: curious, affirming, and flexible without being vague.

  • 6 sessions over 6 weeks. Focused, reflective, and practical.

Let's talk?

Get in touch to find out more about bespoke coaching packages and rates.

Practical frameworks for nonprofits, founders, and world-fixers—every Thursday.

Actionable ideas that take four minutes to read, and help you work smarter, fundraise strategically, and stress less.